888 Accepts Purchase William Hill European Business
888 accepts purchase William Hill European service
9 September 2021
888 Holdings has agreed to buy William Hill's European business from its US owner in a deal worth ₤ 2.2 bn.
The online gaming company said the deal with gambling establishment huge Caesars Entertainment would consist of William Hill's 1,400 UK betting stores.
888 president Itai Panzer stated the acquisition would "create one of the world's leading online wagering and gaming groups".
The offer is set to produce a combined group with more than 12,000 workers.
It will aim for savings of about ₤ 100m a year as a result of the purchase.
888 said the acquisition would provide it "considerably enhanced exposure to sports betting, the world's biggest and fastest growing online segment, with the addition of an iconic sports brand name".
It likewise stated William Hill's High Street existence was a crucial aspect behind the relocation.
Mr Panzer added: "Our techniques are likewise complementary, being digitally led, client focused, and devoted to gamer protection and raising industry standards around safer gambling.
"We are also delighted about the opportunities that the retail business provides and see considerable brand name benefits."
William Hill president Ulrik Bengtsson stated: "The William Hill and 888 techniques are highly complementary with an absolute concentrate on the item and consumer experience.
"Scale is increasingly important in our sector and the mix of business will provide a powerful alignment of brands and technology."
An auction for the non-US side of William Hill's company, that includes online operations across the UK and Europe, was started by Caesars Entertainment after it had actually obtained the betting giant in April for ₤ 2.9 bn.
888 accepts purchase William Hill European service
9 September 2021
888 Holdings has agreed to buy William Hill's European business from its US owner in a deal worth ₤ 2.2 bn.
The online gaming company said the deal with gambling establishment huge Caesars Entertainment would consist of William Hill's 1,400 UK betting stores.
888 president Itai Panzer stated the acquisition would "create one of the world's leading online wagering and gaming groups".
The offer is set to produce a combined group with more than 12,000 workers.
It will aim for savings of about ₤ 100m a year as a result of the purchase.
888 said the acquisition would provide it "considerably enhanced exposure to sports betting, the world's biggest and fastest growing online segment, with the addition of an iconic sports brand name".
It likewise stated William Hill's High Street existence was a crucial aspect behind the relocation.
Mr Panzer added: "Our techniques are likewise complementary, being digitally led, client focused, and devoted to gamer protection and raising industry standards around safer gambling.
"We are also delighted about the opportunities that the retail business provides and see considerable brand name benefits."
William Hill president Ulrik Bengtsson stated: "The William Hill and 888 techniques are highly complementary with an absolute concentrate on the item and consumer experience.
"Scale is increasingly important in our sector and the mix of business will provide a powerful alignment of brands and technology."
An auction for the non-US side of William Hill's company, that includes online operations across the UK and Europe, was started by Caesars Entertainment after it had actually obtained the betting giant in April for ₤ 2.9 bn.